Jenni Waugh Consulting and Durnin Research are delighted to have been appointed by Nottingham City Council and Nottingham Castle Trust to deliver the Nottingham Castle Evaluation.
Funded by the National Lottery Heritage Fund, the D2N2 Local Enterprise Partnership, Nottingham City Council and Nottingham Castle Trust, the project includes creation of new galleries dedicated to Robin Hood, Nottingham’s famous outlaw, and the story of rebellion in the city.

The programme of works includes the renovation of the Castle building, the construction of the new Visitor Centre and the redeveloping Ducal Palace, the Grounds, and the sprawling cave systems hidden within the Castle Rock. The project will also fund the renovation of the Castle building to create a new Robin and the Rebels themed visitor attraction, creating new jobs and attracting new visitors.
The project aims to establish the Castle as a significant visitor destination and is one of the most prominent heritage projects in the country. The wider benefits to Nottingham as expected to include:
- 400,000 visitors attracted in the first year
- Additional spend in the local economy of over £90m over ten years
- 395 jobs sustained
- 230 construction jobs created
- 500 volunteer placements
- 20,000 school visits per year with events, workshops and activities to enliven the site.
The evaluation will capture learning from the experience gained in undertaking the project, and measure success against the expected outcomes. The evaluation will include input from visitors, community participants, volunteers, staff, and other stakeholders.
For more details on the project, go to https://www.nottinghamcastle.org.uk/